Marketing Isn’t Box Ticking

Checklists, a reliable companion in life’s hustle – managing to-dos, buying groceries, or prepping for that school camp. They faithfully track what’s been done and what’s left to do.

Marketing checklists are strategic maps of how you can grow your business.

Social media presence? Check. Running ads? Check. Blogging, newsletters, webinars? Check, check, check.

But there’s an illusion in thinking that ticking off these boxes guarantees success.

Creating an instagram page won’t automatically make your business grow. And writing 1,000 words for your company blog won’t guarantee a flood of inbounds.

Marketing isn't a checklist; it's an art. It thrives on your ability to stand out, to be daringly creative.

Success isn't found in ticking a box. It happens when you step outside it.